September 10, 2026 · 6 min read
Niche research without spreadsheets
10 conversations and watching how customers talk is enough. A 40-column spreadsheet rarely helps when you're starting out.
researchniche
Conversations > surveys
Ask: what have you already tried? What didn't work? How much is this costing you each month? Look for emotion and specifics.
Words, not categories
Customers don't say "I need a lead magnet." They say "I don't know what to post in exchange for a follow." Your title should sound like them.
From research to blueprint
In Webbyn, research and clarifying exist so you don't generate an ebook into a void.
Ready to make your product?
From idea to ebook, cover and sales plan.